It is hard to find areas where machine learning and artificial intelligence are not applied. The job market is no exception. Artificial intelligence technology, which uses objective data to select people fairly and quickly, is also actively utilized.
Hatchme, a tailor-made recruitment service launched in Singapore last August, also analyzes the career of a job seeker and operates an artificial intelligence-based recruitment platform that matches talent to the company's talent. Hachimi, consisting of four people with start-up experience, is expanding its business by attracting more than 200 SMEs and more than 200 start-ups in Singapore and attracting angel and seed investments within a year.
I met with Phoebe Choong CMO of Hatchme, who plans to enter the Korean job market after Singapore this year, and I heard about the Korean job market that Hatchme service and Hachimi are looking at.
"The feature of the Hatchme platform is that it can write not only hard skills as technical skills but also soft skills as well. So far, many recruiting companies have only focused on the knowledge and skills of job seekers.
To use the Hatch service, you need to create a personal profile that will take about 20 minutes. The profile should include basic skills such as hard skills, soft skills, career, and personal preference. Hatchme, which is not recorded in the existing recruitment platform, is considered to be an important factor in the recruitment process.
Based on this profile, enterprise matching starts. Hatchme calculates the fit between the job seeker and the firm by reflecting the core values and corporate culture that the company presents through its own matching system. The company can conduct interviews individually with recruiters recommended by Hachimi. Hachimi aims to reduce the inefficiency of the general recruitment process through its own matching system and to provide recruitment services at 30-40% cost of general recruitment companies.
Hachimi's target audience is SMEs and start-ups. Like a big business, it does not have an open recruitment process, but it helps small business internships and new positions. The reason why Hachimi can be settled in the Korean market is that we plan to provide services to SMEs and start-ups rather than large companies.
"Big companies in Korea are open to hiring, but most small businesses and start-ups cannot do that," said Phoebe. "Hatchme sees opportunities here." In the Korean job market, there is an opportunity because there is an imbalance between demand and supply.
In fact, Hachimi conducted research on Hanyang University students in order to assess the possibility of entering Korea. "I talked to the students and it was not really a lot of students who wanted to start up or work in a small business. But all of them cannot go to large corporations. I definitely need services for job seekers who have not been able to go to large companies and I think Hatchimi can do that. "
Another reason why Hatchme ranked Korea as the next destination for Singapore is in the high educational background of job seekers. Phoebe said, "Korea has a very high level of education and has a lot of highly educated people every year, but it is having difficulty finding suitable jobs for them." There is a demand for small and medium enterprises and start-ups to find good talent, but resources are wasted because talent matching does not work properly. Hatchme is planning to establish a branch office in Korea next year and solve the problem in earnest.
"I came to Korea through the K-Start Up Grand Challenge 2017 Accelerating Program, and I think I have completed some adjustment to the market. I did not have many opportunities to meet Korean companies, but I intend to enter the Korean market in earnest with the goal of establishing a branch office in Korea next year.
Hatchme is also a child care team of domestic accelerator venture port, is going to compete with 40 overseas teams by climbing the Kaystat Up Grand Challenge 2017 Demo Day Final stage to be held from May 5 to 6 next month.